Young nonetheless they are very much established internationaly. They are still unknown by the majority in Germany however.
Nevertheless it is certain that “Non-Fungible-Tokens“ will cause significant changes to the european sportsbusiness. The numbers account for themselves: By now already two providers from the sportsbusiness are ranked under the Top 5 in the list of most expensive non-fungible tokens aligned after sales and have therefore proven to be able to win the fans hearts. This points explicitely to the potential of these new, digital collectibles to give leagues and clubs more independence and opportunities. Furthermore directly addressing the fan of the future while fostering the clubs relationship to its supporters. Not letting your fans stand alone offside is the right move![:]